If you want to get media coverage then you need to give a journalist a story. That means you need a quality press release. And that needs an attention grabbing headline. The headline is THE most important aspect of knowing how to write a press release[1]. It is the thing that will get a journalist’s attention and convince them that...
READ MORE Attention Grabbing Headline: 8 Examples For A Press Release
Want to know how to write a press release? Then this guide is for you. Today I’m going to show you the exact press release template we’ve used to get thousands of pieces of media coverage, the world over. It’s the cornerstone of every successful public relations campaign[1] that we have run. And it’s essential if you want to know...
READ MORE How To Write A Press Release: The 11-Step Guide [2021 Update]
A press release boilerplate gives a brief description of your company and key business information at the end of a press release. A boilerplate adds credibility to your press release so it’s more likely to get picked up by the media. A boilerplate is typically 100 words and is used for all press release types. Here are the seven steps...
READ MORE How to Write a Boilerplate for a Press Release in 7 Steps
Every marketer should know how to write an effective press release. They’re essential for ensuring the media and public know your latest news. Plus, they can be cost-effective. Aside from paid distribution, they only cost your time to write. However, you need to know how to write them well. Journalists[1] are extremely busy and only respond to the best pitches[2]...
READ MORE How to Write Press Releases With 21 Examples and 7 Templates
